Publisher Story
Meet Melissa Griffiths
Bless This Mess
This Utah-based mom of five says the best part of being a small business owner is that it’s showing her kids that the sky’s the limit
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Publisher Story
Meet Toni Lipsey
TL Yarn Crafts
“The maker community is us sharing what we’re working on, asking questions, encouraging, teaching and learning from each other. It’s that sense that we’re not creating in a vacuum.”
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Publisher Story
Meet Chris & Julia Marcum
Chris Loves Julia
“We love to give our audience the tools they need to make their home a place they love to be in. Anyone can love where they live.”
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October 22, 2021
Guess Who’s Making Bank on Mobile Ads?
Apple finds a new revenue stream
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October 15, 2021
Cookies in the Coal Mine?
Politicians won’t be the only ones keeping a close eye on data in the lead up to the 2022 midterm elections
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October 8, 2021
All Eyes on DC
Congress hears from a Facebook whistleblower and questions the lawyer nominated to lead the Justice Department’s antitrust division
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October 1, 2021
New Target for the Ad Industry — Togetherness
Can IPG’s new tool ensure that multiple data systems will all get along?
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September 24, 2021
“Estimating” IDFA Fallout for Advertisers
A leading performance marketing company has new data that will have Facebook execs on edge.
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September 17, 2021
Facebook’s Faceplant
Can the social media giant atone for the megaverse of damage it has caused? Does it want to?
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September 14, 2021
Let’s Keep the Web Wide Open
It’s time to reimagine online advertising, with a focus on the voices of creators who make the open web so vibrant. We believe it is critical to keep the conversation going to ensure the coming changes don’t harm independent publishers and creators.
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September 12, 2021
How Brands Will Measure Effectiveness in the Cookieless Future
Expect to see a new way of marketing on the web as brand advertisers understand the effectiveness of their ad campaigns and optimize their media investments.
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September 11, 2021
Publishers’ Secret Weapon? They Know What Readers Want
Insider’s SVP of Programmatic and Data Strategy says first-party data helps deliver a better experience for readers.
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